Jun 2, 2020

Today's Turnaround

There's a sales technique called The Turnaround. It's used to put a little good spin on something the prospect may be seeing as a negative. For sales people who ply their trade honorably, it's just a way to make a point, but it can be manipulative and dishonest - as is often the case when politicians get hold of it.

Anyway, instead of:

"It's horrible that another innocent black man was killed, but destroying property has to stop."


Try turning it around:

"It's horrible that property is being destroyed, but killing innocent black people has to stop."

Check your privilege 
Keep the priority straight

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